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Grand Island Independent

New firm aims to help businesses with marketing needs
Grand Island Independent
A new Grand Island firm is working with small and medium-sized businesses with their marketing needs. Shaun Schleif is one of the managing partners of Partnership Marketing. Schleif brings around 40 years of marketing experience to his new business. He ...

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Forbes

Five Reasons Project-Based Marketing Won't Help Your Company ...
Forbes
If you want lasting marketing results, you need a healthy marketing lifestyle, not a quick fix.

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Forbes India (blog)

AI initiatives are integral to a brand's marketing needs
Forbes India (blog)
CMOs are now looking at mixing and matching a brand's marketing needs with a variety of AI initiatives. This allows CMOs a greater flexibility to customise and allocate scarce marketing budgets to achieve better ROIs. One way of planning AI investments ...

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Forbes

Inexpensive Marketing Ideas For Small Businesses
Forbes
Every small business needs a website. When people do a web search for your business, your website should show up at the top of the results. And if people are looking for products or services in your area, your web page should be among the results. You ...

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TechRepublic

To capture more of the desktop market, Linux needs to target the average user
TechRepublic
What the average user needs to know is that it works, and can help them get their jobs done, or kill some time. Because of this, I believe we've reached a point where we should stop promoting the Linux desktop, at least to the average user, as a ...

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Five Reasons Why Marketing Needs to Care About Cybersecurity
Security Boulevard
If you're in marketing and reading this, there's a good chance you aren't even aware of how every email attachment, download and link is now the target of most cybercriminals. And frankly, if you were working for me, that's how I'd want it. I have no ...

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Entrepreneur

How to Drive Marketing Results When You're Facing Budget Cuts
Entrepreneur
You need to get a whole lot better at SEO to get more bang for your marketing buck.

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Marketing Land

Everything a CMO needs to know about video marketing in 2018
Marketing Land
Virtual reality video: This is one of the newest trends in video marketing, but it has the potential to lead the way in the coming year. Facebook has recently unveiled a new VR headset that's expected to ship this year, and digital marketing gurus are ...

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Forbes

13 Strategies For Marketing To Generation Z - Forbes
Forbes
A new generation of consumers is emerging, and council members are here with advice on how to sell to them.

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AdAge.com

Everyone in Business Needs to Be a Student of Marketing
AdAge.com
When I was a student at Duke I wasn't much of a student—at least when it came to academics. Vastly preferring the lessons offered via extra-curricular activities, I gained a practical introduction to advertising by promoting various film series but in ...

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